Sam Wood


Sam Wood BSc (Hons) MSc MA MBPsS

“I am passionate about improving everyone’s participation in sport. Whether you’re a coach, parent, official or athlete, I feel we all face similar pressure to deliver the best performance possible.”

Sport has been a constant factor of Sam’s life, with a parent as a coach and all his siblings being involved in competitive sport growing up. He is a qualified coach in figure skating, and an International Official for the World Governing Body of figure skating – ISU (International Skating Union).

Sam has completed his Bachelor’s degree in Psychology in 2013, and graduated from his Master’s degree in Sport and Exercise Psychology in 2016. His goal was to become a Chartered Sport & Exercise Psychologist. He gained his Graduate Membership to the British Psychology Society (BPS) and started his supervised training for Chartered Psychologist status in the Summer of 2017. Therefore his work is evidence-based and research-informed, as well as being bound by the BPS Code of Ethics and Code of Conduct.

Away from his role as a Performance Psychologist, Sam is a qualified teacher, completing his PGCE in the summer of 2016. Sam completed his Master’s degree in Education in Autumn of 2017. He then entered academia full-time, returning to Grad school to take up a fully-funded PhD research position, where he is currently a member of the Sport Coaching Research Group at Liverpool Moores University.

Sam is excited to work with all levels of athletes, from a range of different sports. You can check out his website, to find out more information.